Top 20 Most Popular Voice Actors Ranking by Number of Fans
*Oshi(推し) means your fav
According to the 2024 OSHI Entertainment Brand Value Ranking released by GEM Partners, Inc. boy group Snow Man topped the list for the second year in a row, recording 8,045 GEM.
These figures are based on an overall evaluation of the number of OSHI fans, the amount of money spent, and the number of days of contact, and indicate the significant economic effect of OSHI fans.
To see if we could create a ranking focused on the voice actor industry, we conducted a steady search on GEM Standard to find out which voice actors have ardent fans!
Survey and ranking of the degree of oshi activity!
(Reference source) Economic effects of “Suishikatsu”, moving companies: Nikkei Business e-Book
Survey on “Suishikatsu 2024” | Neo Marketing Inc. press release
Snow Man” ranked first in the “OSHI Entertainment Brand Value” for the first time in almost a year – GEM Standard
The greater the number of fans and the higher the level of enthusiasm, the greater the economic impact of the entertainment brand. For example, in the case of “Snow Man,” the amount spent increased by 2.1 billion yen in October 2024 compared to the previous month, significantly raising the value of the OSHI Entertainment brand. This was due to the concentration of topics that encouraged fans to spend, such as album releases and large-scale tours in five major domes.
According to a survey on OSHI activities, 34% of 18~24 year olds spend more than 30,000 yen per month on OSHI activities, and 26% of junior high and high school students also spend more than 10,000 yen per month on OSHI activities. This consumption has a ripple effect on a variety of related industries, including concerts, merchandise, clothing, beauty salons, and lodging.
Therefore, in this article dedicated to voice actors, we will use GEM Standard to research and rank the “number of fans” and “OSHI-entertainment brand value” in order of “number of fans” and “OSHI entertainment brand value” focused on the voice actor world!
Top 20 Most Popular Voice Actors Ranking by Number of Fans
First, let’s take a look at the ranking in order of the number of fans.
The ranking of the number of fans of a voice actor’s OSHI is an important perspective when considering the relationship with the OSHI entertainment brand value.
We steadily examined about 830 voice actors, mainly those with a large number of X-followers or those who appear regularly in the popularity ranking without X-accounts, using GEM Standard’s ” OSHI Entertainment Brand Scope.
Let’s take a look at the top 20 voice actors ranked by the number of their OSHI fans in the monthly survey as of December 14, 2024!
Most Popular Voice Actors Ranking by Number of Fans
(Monthly Survey as of December 14, 2024)
*In case there is no account of the person himself/herself, the number of STAFF account and artist account is shown.
| RANK | Voice Actor Name | Entertainment brands as a whole Number of fans rank (Unit: rank) | Number of X-followers* (Unit: 10,000) (Survey date: 1/9/2025) |
|---|---|---|---|
| 1 | Yuichi Nakamura | 450 | 212.5 |
| 2 | Inori Minase | 483 | 88.3 |
| 3 | Nana Mizuki | 544 | 18.1 |
| 4 | Yui Horie | 660 | 4.7 |
| 5 | Sumire Uesaka | 716 | 40.716 |
| 6 | Saori Hayami | 739 | 53.739 |
| 7 | Kana Hanazawa | 746 | 102.3 |
| 8 | Hiroshi Kamiya | 769 | – |
| 9 | Daisuke Ono | 783 | 5.9 |
| 10 | Amatsuki | 857 | 173.2 |
| 11 | Kaji Yuki | 892 | 123.3 |
| 12 | Mamoru Miyano | 901 | 35.6 |
| 13 | Nobuhiko Okamoto | 904 | 63.8 |
| 14 | Yukari Tamura | 936 | 61.7 |
| 15 | Koki Uchiyama | 943 | – |
| 16 | Ayane Sakura | 961 | – |
| 17 | Natsuki Hanae | 1012 | 225.1 |
| 18 | Hiro Shimono | 1019 | 75.7 |
| 19 | Rie Kugimiya | Rie Kugimiya | 38.7 |
| 20 | Kenjiro Tsuda | 1168 | 138.1 |
What do you think? This ranking shows a different trend from that of the number of X followers or media exposure; it seems that voice actors with a large number of SNS followers or high media exposure (TV, etc.) do not necessarily have the largest number of fans.
When casting voice actors targeting specific voice actor fans, the number of devoted fans may be an important indicator, rather than just the number of SNS followers or a vague image of name recognition.
Also, although it is easy to imagine male voice actors as the “Oshikatsu(Geek Activities)” and tend to think that male voice actors have an advantage in attracting fans, the top male-to-female ratio in the ranking was almost 50-50. Unlike preconceived notions, this was a very interesting result.
▼Comparison Reference Articles
Top 20 Seiyuu OSHI Entertainment Brand Value Ranking
The GEM Standard considers “entertainment brands” as a cross-media concept, and measures the value of entertainment brands in terms of the “number of fans who OSHI”, “amount spent”, “number of days in contact”, and the “entertainment brand value of OSHI”, which is the total of these indicators. Rankings by media and by index are also available free of charge.
Based on the monthly survey as of December 14, 2024, the ranking of the entertainment brand value of recommended entertainment, judged comprehensively in terms of the amount of money spent and the number of contact days, is as follows.
